Avoo Maria, Part 1: Talking About The Avvo Legal Services Shutdown

Welcome to another session of the profane legal ramblings that appear on this site, which we have politely named Lawyers & Liquor.  I’m your host with the half cup of coffee and the stained suit, the Boozy Barrister, here to curse the day that I decided a scholarship offer from a law school was a good idea.

So the big news, or rather the not so fucking big news, in the legal world this week is the shutdown of Avvo’s fixed price legal services platform.  You may remember Avvo if you’re a regular reader as the high-pressure sales environment that puts on its slimy car salesman suit to harass the fuck out of any lawyer stupid enough to claim their profile on the site.  Well, imagine if the guy that was showing you your own car and then calling you twenty fucking times a day to see if you wanted it painted decided to move on from that and then offer a service where other people could drive your damn car at a certain price that they decide, not you!  That was essentially Avvo’s fixed price legal fee service, and like all bad ideas it was destined to either go down in flames or get elected President.  Luckily, in this specific situation, it was the former.

So let’s spend a little time today providing erotic elucidation (because anything that negatively impacts Chris who calls my office to get me to buy ad space certainly gives me a half-chub at the very least) on what Avvo was offering and why it was shut the fuck down faster than a nerdy kid gets shut down by the head cheerleader.  Break out the marching band and let’s move on ye of little experience as we discuss why a lawyer advertising service somehow decided that exempted it from impermissible fee sharing agreements in today’s Lawyers & Liquor.

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